Why Every OEM Needs an Edge Strategy: Insights from Arrow Intelligent Solutions

Jami McGraw
Jami McGraw
Technology Director
edge-ai

Adopting Artificial Intelligence (AI) is an essential product feature and an operational asset. For many organizations, using AI becomes a reality when deployed at the edge – limiting data loss risk, lowering costs, and helping accelerate results. But where do you begin? For many original equipment manufacturers (OEMs), the journey starts by seeking clear answers to a few big questions: What data do you have now? What problems are you trying to solve with AI? And ultimately, how can you deliver and monetize those solutions?

To compete in sectors like healthcare, manufacturing, and retail, OEMs need to approach AI from both sides—integrating it into their products and building it into their business processes. This article covers key elements in crafting an edge strategy that lets AI work for your products and your operations.

A Purposeful Approach to AI for OEMs

Deploying AI at the edge isn’t about seeking quick fixes for your problems. AI is about creating long-term, focused solutions that drive actual results. This purposeful approach to AI is what sets successful AI adoption apart. It starts with understanding what problem you’re solving and why it matters to your market. OEMs must identify their goals, knowing that successful AI strategies evolve and adapt over time.

Arrow’s Intelligent Solutions team provides OEMs with a roadmap to success, offering purpose-built hardware and an end-to-end approach for deploying AI at the edge in real-world applications. From design and validation to supply chain management, Arrow helps align each step with your strategic goals. But even with the proper hardware, OEMs benefit most when they develop a holistic edge strategy that reduces complexity, manages costs, and accelerates time-to-market.

Picking the Right Technology and Platforms

The best AI platform does not necessarily mean the one with the latest hardware (although hardware performance matters). You also want to make sure you avoid obsolescence and have access to long-term support. Every AI solution requires a solid foundation—robust hardware and the right software ecosystem. Arrow’s role as an expert in providing purpose-built hardware means we can help organizations navigate a tricky marketplace and make the right decision for their specific needs. Leveraging relationships with leading technology suppliers is essential and allows you to stay current with hardware updates and shifts in the tech landscape. Arrow’s Intelligent Solutions team has spent decades building this network, helping OEMs create reliable connections with the right hardware suppliers and aligning them with the latest industry developments.

What Is Needed to Deliver an Effective AI Solution?

When delivering AI solutions, it’s important to remember that most products need careful hardware and software integration before they are customer-ready. With companies like Amazon and Roku leading the way in usability, today’s customers have higher expectations than ever before. For OEMs, a solution that delivers a consistent, user-friendly experience is the key to success.

Arrow supports OEMs through every integration phase so complex AI systems function smoothly and are optimized to create value. This consistency and post-sales support are critical: if a system isn’t performing correctly, it’s not paying for itself. Our approach provides the infrastructure for OEMs to meet these expectations reliably, helping them build brand trust and operational efficiency.

Capabilities Required for an OEM-Focused Strategy

To maximize the value of AI, OEMs must focus on three essential capabilities:

1. Software Deployment and Integration
Effective AI solutions aren’t just “plug and play”; they require thoughtful integration into existing systems. Software deployment must align with industry standards, optimizing performance without adding unnecessary complexity. For example, by handling deployment internally, OEMs can avoid the delays and costs of piecemeal integration and help launch immediate operational products.

2. Post-Sales Support and Risk Management
The job continues once a product reaches the customer. OEMs need a dedicated support framework to ensure customers have a seamless experience. Post-sales support should extend throughout the lifecycle and offer troubleshooting, updates, and guidance when challenges arise, thus enhancing stability for OEM operations.

3. Customer Interfaces
From order tracking to budget reviews, OEMs need straightforward tools to manage business processes efficiently. Leveraging user-friendly digital interfaces can empower OEMs, helping them focus on growth instead of navigating complex customer systems.

These capabilities are foundational for any OEM looking to maximize the impact of their AI investments and maintain a competitive advantage.

Putting AI to Work in Operations: “Don’t Just Make AI, Use It”

For OEMs, adopting AI continues beyond integrating it into products. The real value comes when building AI into your operations. One example is Arrow’s internal AI chatbot powered by natural language processing. This tool will offer real-time information to team members across departments, streamlining workflows and enabling faster decision-making. A recent study from Stanford and MIT showed that similar AI chatbots improved productivity by around 14%.

AI tools can help streamline internal operations for research or sales support. By utilizing AI within your processes, you can enhance productivity and improve your competitive position.

Conclusion: Moving Beyond AI as a Buzzword

It’s more apparent than ever that AI is more than a trend—it’s a transformative technology that can elevate an entire business when deployed thoughtfully. For OEMs, crafting an edge strategy to deploy AI that aligns with specific goals, maximizes operational efficiency, and supports long-term growth is essential and inspiring. Companies can turn this incredible potential into practical and meaningful gains by strategically integrating and aligning AI with evolving business needs.

Jami McGraw
Jami McGraw
Technology Director

Jami McGraw is a product-focused technologist with over 25 years of experience, 20+ industry awards and more than 150k solutions live and in use today across the globe. He is an active contributor to today’s technology movement with a specialization in audio, video and AI applications.  Jami began his career at Arrow in 2013 as a consultant and product developer for broadcast and video technology. In addition to his role at Arrow, Jami is also an audio engineer and author for industry AV magazines and publications.

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