Cited for Superior Demand Creation and Point of Sale Growth Across all European Regions
Arrow Electronics received the "European Distributor of the Year" award for 2006 from Fairchild Semiconductor, the leading global supplier of high performance products that optimize system power. This is the third time in four years that Arrow has been recognized by Fairchild. In 2003, Arrow was named Southern Europe Distributor of the Year, and in 2004 Arrow was named Global Distributor of the Year.
"Arrow's performance in 2006 was outstanding, not only did they exceed the annual budget for overall revenue, demand creation revenue and new design wins, but they achieved this with strong performance from all regions in Europe. Arrow and Fairchild ensure that customers have immediate access to the right power solutions, design support, inventory management and pricing information across the breadth of our joint markets, including industrial, automotive, telecommunications, information systems and consumer electronics,” said Ralph Detert, senior director, Sales and Marketing Europe, Fairchild Semiconductor. "2006 was a strong year for Fairchild in Europe, and we had good performance from all of our larger distributors. I'm honored to present Fairchild's Distributor of the Year to Arrow in Europe. We look forward to continuing to expand this very long-standing and successful relationship with Arrow."
"We are very proud to receive this award because it recognizes the important value that Arrow provides its customers and suppliers across the supply chain," said Jan Salsgiver, executive vice president, Arrow EMEA. "We invest in strong local technical experts to provide guidance and support to our customers throughout their design cycle. When complemented with our logistics and supply-chain services, this creates a competitive edge for our customers and mutual success with our suppliers. We are pleased to have a partner like Fairchild who recognizes this value."
Fairchild's scorecard program measures its distributor network on four strategic business elements: demand creation, business plan performance, operations management and franchise management. A key element of Fairchild's Distributor of the Year selection criteria is the demand creation program. This program provides Fairchild's distributors with the training, tools and collateral required to win customer designs featuring Fairchild's new products, with particular emphasis on power applications. In 2006, Arrow was awarded a superior ranking for business plan performance and demand creation in Europe.
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